Internship Report Strategic Management Strategic Policy Of Trust Bank

19/03/2013 20:48

Trust Bank Limited is a private commercial bank established in 1999 in Bangladesh. The bank is sponsored by the Army Welfare Trust (AWT). It is one of the leading private commercial banks having a network of 39 branches across Bangladesh and plans to open few more branches to cover the important commercial areas in Dhaka, Chittagong, Sylhet and other areas in 2008. The bank, sponsored by the Army Welfare Trust (AWT), is first of its kind in the country.

In 2001, the bank introduced automated branch banking system. In the year 2005, the bank introduced ATM services for its customers.

  • In January 2007, Trust Bank launched Online Banking Services. Customers can now deposit or withdraw money from any branch of Trust Bank nationwide without needing to open multiple accounts in multiple branches.

The Bank collects deposits through deposit mobilization strategy comprising various deposit products under conventional banking and Islamic banking. The Bank’s central revenue producing  activities include all kinds of commercial banking products and services to the customers including project finance, working capital finance and trade finance for corporate customers, SME loans to small traders & businesses; house building loan, car loan as well as wide range of life style and need based loans for retail customers. The Bank has been able to develop state-of-the-art IT platform and online banking systems facilitating any branch banking, phone banking, SMS banking, internet banking, any time banking for 24 hours a day and 7 days a week through ATM.

by Farzana Akhtar Shila

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